Visit Östergötland – Östergötland has to be experienced
The Swedish province Östergötland is quite the treat for visiting tourists, with a wide range of both cultural and adventurous as well as romantic and nature friendly activities.
But even so, the challenge of distinguishing themselves from other vacation spots in Sweden is hard to overcome. Because on the surface many places can seem pretty similar, and doing a place justice by describing it in just words and images is impossible. Everyone who has ever had to sit through a friend’s slide show from their find-yourself-trip to Goa know the feeling.
So instead of bending backwards trying to describe the beauty of Östergötland, we promoted it as a “you-had-to-be-there” kind of place by claiming that Östergötland simply has to be experienced.